2020-2022 Strategic Plan
Updated: Sep 28, 2020
MANP's leadership and our members have created a roadmap for engagement that will help propel our organization forward. The 2020-2022 Strategic Plan was presented at the October 5th Membership Luncheon and Annual Meeting. Final comments will be integrated before the Executive Committee puts the plan to a vote in November.
Thank you to each of our Members, and all NDs in Montana's great history, for your contributions to Montana's naturopathic community.

STRATEGIC PLAN 2020 - 2022
Mission
The Montana Association of Naturopathic Physicians is a non-profit, professional organization representing naturopathic physicians (NDs) and those they serve.
Vision
We envision universal access to naturopathic medicine, and the professional success of all licensed naturopathic physicians in the state.
Strategic Priorities
Each objective in the 2020-2022 Strategic Plan is developed to serve the core goals and mission of the MANP. These goals may remain unchanged, while our strategies may change over the years to reflect the current goals and needs of the organization.
Our Core Values
Embody the Character of Montana - We recognize the individual nature of healing and support the responsible, patient-centered practice of naturopathic medicine.
Integrity - We value transparency in relationships and communication with our patients, other healthcare providers, regulatory organizations and the naturopathic community.
Fulfillment - We support our members in cultivating a successful and satisfying practice that is in service to Montanans.
Sustainability and Stewardship - We nurture, preserve and thoughtfully allocate resources in the treatment of our patients, operation of our organization and care for the environment.
Growth - We cultivate leadership and professional development among naturopathic physicians in Montana.
Education - We educate the public, other healthcare providers and elected officials about naturopathic medicine.
Goal #1 Advocate
Our goal is to cultivate naturopathic medicine as an integral part of the healthcare landscape in Montana.
Objective 1: A scope of practice that accurately reflects current and evolving naturopathic training and education
Strategy A: actively engage the Board of Alternative Health Care.
Tactic: be involved with appointments of members to the board
Success = allies who understand naturopathic medicine training and education, appointing people who are excelling in the role.
Tactic: tuning in to all meetings and communicating information to the MANP leadership and membership
Success = emails to the membership, quarterly alternative healthcare briefing
Tactic: positive influence during legislative session
Invite the alternative health care board members to our lobby day
Host lobby day, advocacy training
Tactic: Track and engage with the Formulary Committee of the State Board of Alternative Healthcare.
Strategy B: track and engage with other health care regulatory boards and authorities including department of labor.
Tactic: Engage legal assistance for research and support
Tactic: Monitoring activity of boards and networking as appropriate
Strategy C: track national naturopathic legislative and regulatory concerns.
Tactic: Engage legal assistance for research and support
Objective 2: Expand patient access to naturopathic medicine
Strategy A: engage in the public process.
Tactic: Seek inclusion in bills as appropriate
Tactic: Non-board/regulatory government hearings, meetings, forums and events
Tactic: Networking with legislators
Lobby day, meetings
Tactic: Engage NDs and public in lobbying efforts
Tactic: Monitoring bills and meeting with lobbyist/legal counsel during legislative session
Strategy B: seek expanded insurance coverage and parity.
Tactic: Understand topography of insurance coverage and insurers
Tactic: Develop relationships with relevant parties
Goal #2 Educate
Objective 1: Clinical continuing education
Strategy A: establish a continuing education liaison.
Tactic: Works with Executive Director and the Conference Team to put on Annual Fall Conference
Tactic: Develop opportunities for continuing education for NDs
Strategy B: diversify education opportunities - preserve and innovate.
Tactic: Host Annual Fall Conference
Tactic: Host Annual Spring Gathering
Tactic: Collaborate Continuing Education Providers
Future consideration: support and create residencies in Montana.
Objective 2: Advocacy
Strategy A: develop legislative ambassadors.
Develop an ambassador program for effectively communicating in legislative process/regulatory framework
Strategy B: develop regulator ambassadors.
Develop an ambassador program for effectively communicating in regulatory framework
Goal #3 Communicate
Objective 1: Substantiate naturopathic medicine
Strategy: organize pertinent information and resources.
Tactic: Gather evidence to support naturopathic medicine
Tactic: Produce publications in support of naturopathic medicine
Tactic: Support research in the field of naturopathic medicine
Objective 2: Strategic alliances
Strategy A: Communicate and partner with other professional associations and public interest groups
Strategy B: Educate physicians, nurses and allied healthcare professionals about naturopathic medicine
Strategy C: Attend interdisciplinary forums, events and coalitions
Objective 3: Public awareness
Strategy A: Cohesive messaging
Tactic: branding/marketing
Tactic: web/social presence
Tactic: Promote Naturopathic Medicine Week
Tactic: write news articles
Strategy B: Earned media - news coverage
Tactic: press releases
Strategy C: Public presence in Montana communities outside of healthcare
Tactic: sponsorship
Tactic: volunteering
Goal #4 Sustain
Objective 1: Cultivating Leaders
Strategy A: Cultivate Leadership Development
Tactic: Budget for Leadership Development
Tactic: send MANP leaders to trainings (DC FLI, AANP etc)
Strategy B: Support Leadership Transition
Tactic: Succession planning and development
Tactic: Executive Committee Orientation
Tactic: Providing guidelines and job descriptions for each Executive Committee position
Tactic: Committee assignment and leadership
Strategy C: Employ Professional Services
Tactic: Hire Executive Director
Tactic: Hire a Financial/Tax Accountant
Tactic: Hire Legal team
Tactic: Hire Lobbyist
Objective 2: Cultivate Financial Stability
Strategy A: Competent financial management
Tactic: Appropriate training of treasurer
Tactic: Annual financial reports
Tactic: Evaluate and recruit financial service professionals
Tactic: Develop a balanced budget that serves the strategic plan
Strategy B: Diversifying revenue streams
Tactic: Corporate partners
Tactic: Community players
Tactics: Conferences and events
Tactics: Donors
Tactics: Foundation
Tactics: Grants
Objective 3: Membership Support
Strategy: Cultivate Professional Success of MANP community
Tactic: maintain member resources section of website,
Tactic: provide members-only benefits,
Tactic: assess membership needs
Strategy: Expand employment opportunities
Tactic: expand residencies
Strategy: Cultivate referral networks
Strategy: continuous review and tracking of priorities and measurable outcomes.
Tactic: Update Strategies and Tactics to be presented at the 2021 Annual Meeting
Tactic: Formation of Strategic Plan Task Force in Spring 2021
Tactic: Annual presentation of strategic outcomes at 2020 meeting
Tactic: Continuous engagement of Strategic Plan at Executive Committee meetings, led by Executive Committee Secretary
Tactic: Periodic convening of working group leaders with Executive Committee
Executive Committee
LAWG Chair
Spring Gathering Chair
ED
CE Liaison
AHC Members
Stakeholders
tbd- Spring/ March 2020/ Spring Gathering
